In today's fast-paced world, understanding your customers isn't just an advantage; it's a necessity. Our extensive study surveys over 1,000 professionals across KSA and UAE, diving deep into key industries like retail, e-commerce, banking, healthcare, government, and logistics.
In this report, you'll learn how to:
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Connect and Resonate: Understand what consumers want brands to prioritise in 2025
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Drive Decisions: Learn the factors that influence their purchasing decisions and increase brand loyalty
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Engage Effectively: Discover the preferences consumers have when interacting with brands and how to drive greater personalization
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Address Data Privacy Concerns: Learn how consumers feel about brands using their data and how to effectively leverage data
- Build Trust: Uncover the trends in digital payment preferences among consumers and how to make them feel safe
- Embrace Innovation: Gauge consumers' perceptions of AI and chatbots' use to enhance customer interactions and how to build greater confidence in digital interactions while maintaining the human element.
